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Monday 31 October, 2011

On Page Optimization

What is on page optimisation?
On Page Optimisation is optimising your website in a way that it can rank better in search engines and improve visitor satisfaction. One must take care about website user interface which should be always targeted for visitors not for search engines. Many companies manipulate on page optimisation for Seo purpose solely but it is not ethical way to do it and can damage reputation. We approach in balancing way for on page optimisation.
What are most important Methods for On Page Optimization?
Here are few things to do for on page optimisation.
  • Keyword Research and Analysis
  • Page Specific Meta Tag Creation
  • Title Tag (Page Title Optimisation)
  • Alt Tag Optimization
  • Anchor Text Optimization
  • Content Placement
  • Keyword Density
  • Implementation of 301 Permanent Redirect
  • Implementation of Google Analytics
  • Search Engine Verification from Google, Yahoo and MSN
  • Submission of XML Sitemap
  • Creation of Proper Link Structure.
  • Optimization of Search Engine Essential Files (robots.txt, urllist.txt, sitemap.xml)
On Page Optimisation should be done before starting seo campaign. And it is good advice to update content regularly on your website and optimised your content each time you update website.
On Page Optimisation process is depended upon nature and business of your website. And it should be defined on that basis only.

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